The Bramwell Pub Company has appointed DHL’s drinks logistics arm, Tradeteam, as its strategic logistics partner to boost efficiency of drinks ordering and delivery to its 179 stores, including the recently launched Wild Lime Bar & Kitchen.
Roger Moxham, chief executive of the Bramwell Pub Company said: “Currently, the general managers receive multiple deliveries throughout the week. This appointment sees us take one step towards our goal of streamlining our business to make it more efficient and enabling our licensees to focus on delivering what matters most; compelling customer service and driving sales.”
Gavin Murdoch, managing director of Tradeteam said: “As Bramwell’s primary drinks logistics partners we look forward to working closely together and applying our sector expertise to drive efficiency across Bramwell’s entire operation.”
