Asda has chosen carrier management software Route Genie for its toyou parcel service. The service, which launched last year, enables third-party retailers to offer their customers a choice to collect or return online orders through Asda’s 626 UK stores.
“We know customers want more convenience and flexibility when it comes to their shopping experience and our toyou service offers a smart and robust solution which covers our vast network, including our stores and Click and Collect points,” said Paul Anastasiou, senior director of business development, Asda. “Route Genie is already working with many of our online retailer partners to streamline deliveries so it’s a natural partnership and we look forward to a successful relationship.”
