Cheshire-based Boughey Distribution has partnered with FMCG supply chain provider, Windfall Logistics to enhance service offering for nearly 100 of Boughey’s existing customers.
The link with Windfall Logistics will provide the brands with a dedicated one-stop route to market service which will include access to trading accounts, consolidated and economic transportation, standardisation and automation of order placing; management of sales order processing, invoicing and credit control; and reduced procurement costs and order cycle times.
Angela Carus, Boughey’s Managing Director said: “For customers, the primary benefit [of the partnership] is that they will work directly with Windfall to receive a total service to market their brands efficiently and cost-effectively and, most importantly, gain from its strong relationships with many of the UK’s most prominent supermarkets, retailers and wholesalers.
Additionally, Windfall Logistics’ CEO, Angelos Panayiotou said: “We have been working with many successful brands since we were established 15 years ago and through our new partnership with Boughey, we’re really looking forward to supporting the growth of more businesses.
“Our niche service is designed to take away complex and time-consuming tasks so that our customers can concentrate on developing their brands. Joining our current portfolio of over 50 clients will present many opportunities for economies of scale for the new customers.  We are all about building long-term and successful partnerships with our clients.”
