Out-of-home and e-commerce delivery company, InPost, has launched a new charity campaign, ‘Secret Senda’, in partnership with homelessness charity Shelter.
The UK-wide initiative, which runs from today until 31st December, ensures members of the public can use any one of InPost’s 2,500 lockers across the UK, to send charitable donations to Shelter for free.
It coincides with consumer research commissioned by InPost that reveals the average person is sitting on £400 worth of unwanted items. But, despite this, nearly one in five (19%) people will throw away unwanted but valuable items, rather than donating them to charity – with the key excuse for doing so being ‘a lack of time’.
According to Shelter, a household becomes homeless in England every four minutes, and last Christmas alone there were 120,000 children without a home and in temporary accommodation.
Today’s partnership provides consumers with an easy and convenient way to donate, in a bid to support all those whose lives have been impacted by the loss of their home. InPost lockers are accessible 24/7 and positioned at locations such as train stations, petrol forecourts and supermarkets including Tesco, Morrisons, and Lidl.
To use the service, consumers must ensure their donated items are well packaged and visit the InPost website to download a mobile QR code. This code will unlock their chosen locker, and ensure the package is safely secured ready for collection and delivery to Shelter.
“We’re in the grips of a housing emergency, millions of people don’t have a safe and secure home,” stated Andy Harris, Director of Fundraising from Shelter. “As growing numbers of people need our support, we need yours. Good quality clothes, bags, shoes, accessories and homeware are all really welcome and we’d like to thank people in advance for every donation.”
