Molson Coors Beverage Company – which owns brands such as Carling, Coors and Rekorderlig – has renewed its distribution contract with DHL’s Tradeteam for the next 10 years.
Tradeteam is the specialist drinks logistics arm of DHL, which provides local and national drinks delivery solutions for both the on-trade and off-trade markets.
The new contract will see DHL’s Tradeteam continue to be responsible for Molson Coors’ secondary distribution services, delivering to thousands of hospitality outlets across the UK.
Tradeteam says that it will ‘continue to drive high levels of customer service whilst ensuring efficiencies are leveraged across stock, warehouse and transport operations’.
It aims to deliver against Molson Coors’ growth and sustainability strategy, including through the adoption of alternative fuels, in an effort to further cut carbon emissions, and network optimisation, to support additional delivery volume.
Fraser Thomson, chief supply chain officer for Western Europe at Molson Coors, commented: “Extending this long-term partnership with DHL Tradeteam reinforces our commitment to delivering exceptional service to our customers with a shared ambition to operate more sustainably, optimising our distribution network and exploring innovations to reduce our carbon footprint.
“This new level of collaboration will enable us to improve efficiency across our network, and have the ability to integrate additional volume and drive forward improvements over the long term.”
Managing director of network transport solutions at DHL Supply Chain UK & Ireland, added: “We are delighted to continue our journey with Molson Coors and help the company achieve its long-term goals.
“It is a testament to what focus and dedication to great service can achieve, and we look forward to maintaining a supply chain that’s robust, efficient, and has the agility to meet the future needs of the on-trade.”
