Narrow Aisle Limited has appointed Pete Lancaster as business development manager for the Middle East and Europe. Previously Lancaster was responsible for European territory – this role has been expanded in response to ‘increasing demand’ for Narrow Aisle’s forklift range in the Middle East.
John Maguire, Narrow Aisle’s commercial director said: “The Flexi is already Europe’s single biggest selling articulated truck brand and the Middle East is a tremendous growth market for our company. Our success in the region is due in no small part to the effectiveness of Narrow Aisle’s global marketing team who work hard to identify and develop business relationships with potential new dealers and clients within emerging territories around the world.”
