Yodel has appointed Andrew Peeler, previously chief financial officer, as its new chief executive. He will replace Mike Cooper, who takes over the role of CEO at Eurostar at the end of January.
Peeler has previously held several senior executive and board positions in Europe, America and Australia at international companies including Unilever, Cadbury Schweppes, Premier Foods and Bupa.
“Over the past two years, Mike has put client and customer insight at the heart of Yodel,” said Dick Stead, executive chairman. “Under his leadership, Yodel has seen improved service levels and greater customer satisfaction, with the UK Customer Service Institute rating Yodel second most improved company for customer satisfaction in 2017.
“I am very pleased that Andrew has accepted the challenge and look forward to him driving the business forward. He has demonstrated rigour and focus and provided clear direction. He is passionate about investing in people to build a successful future and with his extensive experience, he is ideally placed to step up to the CEO role.”
New Yodel CEO Andrew Peeler said: “The last four months have been an exciting introduction to Yodel and the opportunities that lie ahead. I am delighted to take on the CEO role and particularly to work with such an experienced leadership team. We look forward to completing the business transformation and firmly establishing Yodel as the retailers’ carrier of choice.”
