The Road Haulage Association plans to raise awareness of the importance of road freight with National Lorry Week which will run from 26th-31st October, The theme of the week is “Love the Lorry”.
Chief executive Richard Burnett said: “National Lorry Week’ will provide us with an opportunity to reach out to the public and politicians as never before to highlight our massive and positive contribution to daily life.”
The RHA will be inviting high profile media figures to try their hand at the wheel and to spend a shift working with a driver. In addition, there will be a nationwide radio campaign throughout the week. There will be a TV documentary featuring BTCC and RHA-sponsored racing driver Tom Ingram. As a professional racing driver, Tom has gone through the process of training to become a professional HGV driver and the documentary clearly shows it requires an equally high level of driving skill.
Hauliers will be asked to display a ‘Love the Lorry’ sticker on their vehicles to coincide with a nationwide ‘spot the sticker’ competition, the winner of which will win a prize worth £1,000.
RHA members will be opening their doors to the public enabling them to meet operators/drivers; find out how the industry keeps them supplied with all the things their lives depend upon and hear about careers in driving and other industry-related jobs.
The RHA will also be hosting a reception in Parliament for MPs and ministers to hear first-hand about the vital role the industry plays in their constituencies and also get the chance to see if they have what it takes to be a HGV driver in a state of the art HGV driving simulator.
