Walker Logistics is supplying replenishment stock for Formula One sponsor Rich Energy’s retail partners around the world and will also manage the fulfilment of online orders directly to consumers.
Rich Energy will store palletised loads of its energy drink at Walker’s multi-user ambient temperature store located near Junction 14 of the M4 motorway.
“The manufacturers of Rich Energy have invested significantly in the development of their product and are creating acknowledgement of the brand with some high-profile sponsorship deals across a number of sectors,” said Walker Logistics sales director William Walker. “A considerable and rapid upswing in demand for Rich Energy is anticipated and at Walker we are gearing up to ensure that we are fully prepared to meet our clients’ expectations.”